With its recognized expertise in running, Running Conseil is confirming its commitment to running enthusiasts by becoming a major partner of D-Day Landings Marathon, one of France's most iconic running events, for its next edition on 4th to 7th June 2026
PASSIONATE SPECIALISTS AT THE SERVICE OF EVERY RUNNER
The D-Day Landings Marathon an event steeped in history, featuring a symbolic route and an emotional experience that builds with every step.
In this first year of our partnership, the event is proud to welcome Running Conseil as a partner to support beginner, enthusiast, and elite runners in their training. Every week, athletes come to the store to prepare for their first 10K, aim for a half-marathon record, or embark on the marathon adventure.
You’ll find this expertise at the Marathon Expo at the cooperative’s booth on Friday, SATURDAY 6TH JUNE 5, and SATURDAY 6TH JUNE, as well as in-store leading up to the event. From shoes to technical accessories, Running Conseil surrounds itself with trusted partners, recognized for their expertise in their respective fields.
What kind of runner are you?
The choice of equipment depends on three factors: your goal, your experience, and your needs.
– If you’re a beginner and your goal is to finish the race without getting injured, prioritize comfort and safety.
– If you’re passionate about running, have already covered this distance, and want to enjoy yourself while trying to beat your personal best, prioritize versatility and lightness.
– You’re a high-performance athlete looking to break a personal record. You’ll want to focus on energy and technical skill.
Shoes: Your Number One Ally
Choosing the right shoes is crucial, whether for your training sessions or race day. Many people prioritize price, style, or even advice from friends, and end up getting injured because the shoes aren’t right for them. Here are a few essential tips:
– Choose a model suited to your foot strike (pronator, neutral, supinator);
– Choose a shoe with comfortable cushioning for long-distance running;
– Have your feet analyzed in-store to understand how they function both when stationary and in motion;
– Never wear a new pair on the big day;
– Break in your shoes over the course of several outings.
For beginner runners looking for comfort and protection to tackle long distances without pain: go for the Brooks Glycerin 23, which features ultra-soft cushioning. If you have mild pronation or need extra stability, opt for the Brooks Adrenaline GTS 25, which provides effective GuideRails support without making your stride feel stiff.
For experienced long-distance runners looking for a lightweight, versatile shoe: the Brooks Ghost 17 remains a comfortable option for maintaining a steady pace throughout the run, or the new Glycerin Flex.
For runners who prioritize dynamism and technical performance: if you’re looking for a model without a carbon plate, the Brooks Hyperion or Hyperion Max 3 offer a responsive and efficient stride. If you prefer maximum propulsion, choose the Brooks Hyperion Elite 5, which features a carbon plate.
Feel free to stop by the store to get expert advice and a gait analysis.
Technical socks: the detail that makes all the difference
This is one of the most important pieces of advice, yet it’s often overlooked: socks can make all the difference on race day.
Opt for seamless, breathable, and well-fitting models with targeted reinforcement. They wick away moisture, minimize friction, and significantly reduce the risk of blisters—which can sometimes force you to quit. It may seem like a small detail, but it’s a key factor in long-term comfort and performance.
The French brand BV Sport will be featured at the retailer’s booth at Marathon Expo, showcasing a wide range of products suitable for all distances.
Technical apparel: breathable and lightweight
To stay comfortable from start to finish, opt for technical, breathable gear:
– A moisture-wicking technical T-shirt;
– Comfortable shorts or cycling shorts that don’t chafe;
– A sports bra designed for women, tested under real-world conditions. Come discover the Anita brand at the event;
– A lightweight windbreaker if the weather is uncertain.
Be sure to check the weather forecast the day before your event so you can choose the right outfit.
Hydration and nutrition: your fuel
In addition to the aid stations along the course, you may want to bring along some energy gels, a bar, or something to drink by choosing shorts with built-in pockets or opting for a hydration belt.
Stay hydrated regularly, even if you’re not thirsty. You can also take electrolyte supplements to replenish lost minerals. Test your gels, bars, or energy gels during training: never try a new nutritional product for the first time on race day. Choose products that are easy to digest and made from natural ingredients.
You can enjoy a tasting of Ta and Baouw products at the brand’s booth.
Other must-sees
To complete your outfit, certain accessories can help you get the most out of your run: a GPS watch to monitor your pace, headphones or earbuds, a cap or running sunglasses to protect you from the sun, and compression sleeves to improve muscle comfort.
As you can see, Running Conseil is here to guide Running Conseil every step of the way in choosing your gear, offering a wide selection of shoes, apparel, electronics, nutrition products, and accessories. The cooperative will be on-site during the event weekend with a booth designed to offer you: personalized advice with a gait analysis, a selection of products tailored to your distance, and product trials and tastings.
Visit the Marathon Expo June 5, or stop by one of the 90 Running Conseil to enjoy the full experience.
your local stores
locally
In Caen, Benoît and Laurent’s teams bring the expert spirit of Running Conseil. A local leader recognized by all, the store stands out for its rigorous technical approach, developed on the ground through daily interaction with runners, who benefit from attentive listening, equipment testing, and personalized support, all designed to combine comfort, enjoyment, and performance.
RUNNING CONSEIL
9 Avenue du Six Juin, 14000 Caen
in the west
